Explainer / Science across markets

What the markets do differently

Explainer / Science across 11 markets: this board puts the same niche side by side, one column per market, each column showing its own top 10 by breakout score. Columns are ordered by how much evidence each market holds — English / Global is the deepest with 195 tracked signals, while Tamil holds 1. The niche as a whole carries 310 signals across 122 channels.

Ranked by median pace, Tamil runs hottest at 20,043 views/day across 1 signals, against 1,688 in Thai; the niche median is 4,246 views/day. Median reach in the two extremes is 3.6× and 11.9× against a niche median of 12.4×. Read that with the sample sizes in hand: 6 of these 11 markets have fewer than 5 tracked signals, and in a market that small a single video moves the median more than any format difference does. The safer comparison is between the columns that hold dozens of signals.

Runtime also drifts by market — the longest median is 125 minutes (Portuguese) and the shortest is 3 (Korean). Titles are where the markets differ most: English / Global (195 signals) leads with statement / cold open; Hindi (58 signals) leads with completeness promise hook; Spanish (27 signals) leads with statement / cold open. Hooks are counted from titles, not guessed from framing, so they show what sellers in each market actually lead with. A hook that dominates one column and barely appears in the English one is usually the most copyable thing on this page.

How to use this board: open the same topic in two columns and compare the first 30 seconds. Same structure with a different hook means the format travels and you can keep your own language; a different structure means that market has its own grammar and copying the local shape is the shorter path. Snapshot: October 2026, regenerated from the scraped dataset on every build.